India doesn't just watch content, it consumes it relentlessly. From films and series to television serials, reels, and bite-sized storytelling, consumption is constant and ever-growing. At the same time, the government's strong push towards AI is leaving a remarkable imprint on the industry, as companies rapidly embrace AI-driven storytelling.
As a result, storytelling isn't just evolving - it's accelerating. Content today is sharper, bolder, and more visually captivating than ever before. Big-budget productions and lean creators now compete on equal footing, with algorithms not legacy - deciding what truly wins.
This year, at The Content Hub x VFX & More Summit and Awards 2026, we spotlight "Content Acceleration: The Race for Attention." The platform brings together producers, broadcasters, OTT players, directors, cinematographers, creators, studios, VFX leaders, and technologists to decode this massive shift shaping the future of content.
Because today, it's no longer just about creating content, it's about winning attention at scale.
Filmmakers and corporates are joining forces to build scalable content franchises. From new revenue models and OTT's growing gatekeeper grip to AI's storytelling gamble, this panel will ask what a true content powerhouse looks like five years from now.
OTT platforms, AI, and restless audiences are rewriting India's storytelling rulebook. This panel will take on stars, censorship, creativity, and the big question: what does success actually mean for Indian entertainment in the decade ahead?
India's regional content landscape is fragmented, fiercely competitive, and moving fast. This panel will examine how language content travels across OTT and television, from audience behaviour and localisation to AI-led dubbing and the crossover content opportunity.
Younger audiences are demanding more: more authenticity, more immediacy, more of everything. This panel will examine how directors are rethinking storytelling styles, chasing viral moments, and using technology to stay relevant with a generation that skips everything.
As the boundaries of digital storytelling expand, the industry is grappling with a fundamental question: Is AI a threat to the artist, or its greatest evolution? Autodesk is answering this by building an ecosystem where technology serves the creator, not the other way around. This session offers an exclusive deep dive into Autodesk Flow, the industry cloud for media and entertainment. Join us to see how Flow Studio is breaking down silos and connecting data across the entire production lifecycle. We will explore how generative AI is being integrated natively into the tools you use every day-accelerating the mundane to make room for the extraordinary.
Learn how to leverage cloud-connected workflows to keep your pipeline agile and discover why the future of VFX and Animation isn't about choosing between human intuition and machine intelligence-it's about supercharging one with the other.
Data is everywhere, but does it actually make better films? This panel will examine how analytics, risk appetite, and raw creative instinct collide in the greenlighting room, and whether the industry is getting smarter or just safer.
Comedy has never been harder to get right. This panel will examine where satire ends and offence begins, how viral clips are rewriting the rules, and whether comfort comedy is quietly replacing provocation in a hyperconnected world.
The Indian VFX industry is at a turning point, driven by rising demand across films and OTT, evolving global standards, and emerging technologies like AI. This panel will examine the current landscape covering quality expectations, talent and business models, while exploring the opportunities and challenges shaping its next phase.
Our industry continues to evolve by embracing new technologies and Foundry is working to deliver the tools that creatives and pipelines need across production.
This session will demonstrate the new workflows introduced in the recent releases of Nuke 17.0 and Katana 9.0. Join to see how you can work natively with Gaussian Splats in Nuke and use the nodes you need in a modernized 3D system. Plus, learn how the new USDSuperLayer in Katana allows artists to work at scale and offers improved customization.
Plus, get familiar with Griptape, Foundry's recently acquired AI orchestration tool and see how it can be used in conjunction with the latest AI models and your favorite DCCs to accelerate creative work and automate processes across the pipeline.
This panel will address the talent crisis and pipeline disruption due to the advent of AI, how education institutes and studios are dealing with and bridging the knowledge gap.
India's women creators are telling bolder stories and leading from the front. This panel will examine how female voices are diversifying narratives, nurturing talent, and powering the next wave of Indian content on the global stage
As the VFX landscape evolves, "sustainability" has become a dual-priority for studio leaders. This session explores the challenge of running a modern VFX house and the economic hurdles of maintaining a profitable, long-term business model. From surviving tight margins to talent shifts, our experts discuss the strategies needed to build a studio that lasts in today's hyper-competitive market.
In this session, VFX studio leaders share insights on scaling sustainably, building client trust, and evolving from small teams into high-impact studios.
India's media landscape is debating whether ad-led models will dominate or subscriptions can expand, if regional stories can scale globally, and whether premium storytelling can thrive. Questions also center on content ROI, data-driven creativity, AI-driven cost efficiency, and evolving platform strategies.
New formats and fresh faces are shaking up India's content world. This panel will examine how digital-first creators, platform algorithms, and emerging formats are redrawing the map of visibility, influence, and success in Indian entertainment.
Indian cinematographers are no longer playing catch-up - they are setting the pace. This panel charts how they create visuals that rival the world's finest, travel far, stay rooted, and wrestle art, identity, and commerce into something distinctly their own.
Micro drama is the world's fastest-growing content format and India is still finding its footing. This panel will examine where India stands, why regional languages could be its biggest advantage, and what it takes to lead, not just compete.
Streaming is changing not just what India watches, but how it thinks and talks. Nikhil Madhok, head of Hindi originals at Prime Video, will join Anil Wanvari to explore how platforms are rewiring India's cultural conversation.
AI is rewriting the filmmaking rulebook at speed. This panel will examine whether it opens the doors to more creators or standardises storytelling into algorithm-safe sameness, and how the industry handles consent, credit, and the blurring of creative roles.
In an era of rising costs, franchise-driven storytelling, and algorithm-led discovery, packaging a film is no longer just about stars. This panel explores how talent, IP, financing, positioning, and marketability come together to turn ideas into commercially viable cinematic events.
Suparn Verma will go behind the scenes of Haq, tracing the journey from first idea to final cut. Storytelling decisions, production pressures, and the creative vision that shaped one of India's most talked-about originals, all on the table.
Autodesk Flow Capture (formerly known as Moxion and PIX) is a secure, cloud-based digital dailies and review solution engineered to unify production, editorial, and postproduction teams in a real-time collaborative environment. The platform enables studios to securely stream and deliver on-set camera footage to the cloud in mere seconds, allowing distributed directors, editors, and executives to review media, leave frame-specific annotations, and approve content instantly. By offering studio-grade protections-including forensic watermarking, granular access controls, and digital rights management (DRM-Autodesk Flow Capture eliminates pipeline bottlenecks and minimizes intellectual property risks, accelerating creative decision-making from anywhere in the world.
It is a deep dive into how VFX studios and artists are shaping stories that transcend borders, blending technology, creativity, and cultural nuance to create globally resonant content. This panel explores the evolving pipelines, collaborations, and innovations driving the production of world-class visuals for international audiences.
As artificial intelligence transforms the foundations of filmmaking, animation, gaming, and immersive media, this panel explores the powerful synergy between human imagination and intelligent technology. This session will focus on how AI is not replacing creativity - but amplifying it.
In this session, industry leaders share insights on scaling sustainably, building client trust, and evolving from small teams into high-impact studios.
A session by Navin Shetty on how post-production workflows are evolving from DI and online finishing to CG, VFX, and AI-assisted pipelines across advertising and long-form content. Using live projects for Bhima Jewellers and Tanishq as examples, the talk explores how hybrid workflows are enabling faster collaboration between colour, VFX, CG, and finishing teams. The session highlights how AI and automation are enhancing efficiency while preserving creative artistry and cinematic quality.
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