The spirit of the 1920s was marked by a general feeling of prosperity, novelty associated with modernity and a break with tradition post-the First World War. A hundred years later, the world is undergoing a fierce transformation courtesy the pandemic, streaming services, new content forms and formats and changing work and entertainment consumption habits.
The excitement and expectation is palpable amongst those in content creation and distribution - TV, film, streaming, short format, audio series, games, metaverses and what have you – to serve those emerging needs. Will the 2020s see a further revolution and exploitation of the opportunities the decade offers? Or will there be a cooling off? Hear from India’s content czars and czarinas, on their learning’s in the first two years of the decade? What are the problem areas and pain points that continue to dog them? What are the solutions? India is at an interesting and exciting point in the content space where the next Emmy or Oscar will be awarded to the creator of an Indian film or series. Will Indian content follow the trajectory of the Korean Wave? And how? Will the 2020s prove to be India's roaring twenties?
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"A successful PR strategy is no longerjust about a newspaper article or a TV interview. Consumer media consumption has changed a lot and has moved form a broadcast model to a social model. The value and distribution of media has also changed and at the heart of it lies the power of content. PR now includes digital media, visual communication, influencer marketing, content creation, short form videos, storytelling, even the metaverse. Content in all its forms is the key to effectively communicate a brand's message to their target audience and stakeholders." Shubhreet Kaur | Director, Creative Services | Innovation + Creative, Hill+Knowlton Strategies India |
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What's happening in the world of Indian broadcast television? Are day time telenovelas as prime time shows still the staple? Has the pace of storytelling changed? Does this need to change? With what? Are seasons and limited episodes here to stay? Where are the new writers and producers coming from? How can we drive further innovation in storytelling on television?
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Chief Executive Officer
Lyca production
Co-Founder & CEO
Ideabrew Studios
Indian Screenwriter, Director and Producer
Business Head
Pratilipi Studios
Head, IVM Podcasts
Pratilipi
Managing Director
Famous Studios
CEO
Tiger Baby
Founder, CEO & Editor-In-Chief
Indian Television Dot Com Group
Managing Director
Fremantle India Television Productions
Director-Writer, Indian Film, TV & OTT Series
Programming Head
The Q
Senior Vice President - Content
Pocket FM
Founder and Managing Director
Neela Film Productions Private Limited
VP Programming & Strategy
ShowBox
Chief Marketing Officer
OPPO India
Country Head
The Story Lab
Chief Creative Officer
Applause Entertainment
Actor, Writer & Director
Chief Operating Officer
Endemol Shine India
Former Journalist &
Film Columnist-Firstpost.com, Actor & Scriptwriter
Film Writer & Director
Head - Studio Next
Sony Pictures Networks India
Head - Originals
Roy Kapur Films
Indian Screenplay Writer
Chief Content Officer, Wavemaker India
Head - Branded Content, GroupM India
CTO
Eros Now
Media & Entertainment Advisor
Film Critic, Journalist and Author
AVP, Corporate Brand and Communications
Godrej Industries Limited and Associate Companies
Indian Film Director
Business Head
SONY SAB, PAL & Hindi Movies
Chief Content Officer, Hindi Originals
ZEE5
Vice President & Head- Non-Subscription Revenue
AHA
CFO -Contiloe Group & CEO -Illusion Reality Studioz
Indian Film Maker
Actor & Producer
Dreamiyata Entertainment
Head - Product and Growth
Viacom18 Digital Venture
Creative Producer & Executive Vice President
Balaji Motion Pictures
Head Customer & Shopper Marketing
Tata Consumer Products
Director
Soulmate Motion Pictures & Power BrandME
CEO
Applause Entertainment
Chief Business Officer
Zee Studios
Chairman & CEO
International Media Acq Corp
Head of TVF Originals
TVF
COO
EPIC ON and Stream-Sense
RJ, Film Critic & Content Head
Director, Creative Services
Innovation + Creative, Hill+Knowlton Strategies India
Indian Film Producer
Indian Filmmaker
Founder & Managing Director
BEYOND DREAMS GROUP
Director
Writer
Actress
Actor
Actor
Editor
Writer and Director
Producer
Actress
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